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BLUESTONE · BlueStone Jewellery and Lifestyle Ltd · Jewelry & Silverware

BLUESTONE · BlueStone Jewellery and Lifestyle Ltd · Jewelry & Silverware

₹710.9-2.1%

As of 06 Nov close

52-week range

52wk low ₹399.852wk high ₹969.9

26.7% below 52-week high

52-week range: as of 06 Nov 2026 close.

Price chartDaily closes on the stock page.

Stock Condition:Pro

Weighted combination of 8 measured readings. Not a probability, a rating or a forecast.

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Fundamentals as of 15 Sep 2026 · the company's own latest record is 52 days old

Operating margin above its own averageDebt-to-equity above 1x

Revenue (latest Q)

₹737 Cr

Revenue YoY

PAT YoY

+120.2%

Operating margin

Revenue, last 6 quarters

P/E (TTM)

P/B

7.6

P/S (TTM)

5.1

Sector P/E

14.2

Dividend yield

0.0%

CompanyP/EP/BNet marginROED/EDiv. yield
BLUESTONE (this stock)202.87.6+2.1%+3.1%1.10.0%
Titan Company67.831.2+6.2%+36.7%1.95+0.3%
PC Jeweller8.91.5+22.1%+9.5%0.140.0%
Ethos62.84.8+6.0%+7.0%0.220.0%

Promoter

stable

FII

rising 1q

MF

9.18% (+3.07pp)

rising 3q

Insider trades

DateInsiderTypeQtyValue
10 Sept 2026Harshit Kulin DesaiSELL12,570₹1.08 Cr
08 Sept 2026Rumit DugarSELL46,490₹0
07 Sept 2026Jayesh SarafSELL353₹3.07 lakh
31 Aug 2026Kshitij AroraSELL2,500₹19.99 lakh
21 Aug 2026SUDEEP NAGARSELL30,000₹0
17 Aug 2026Raghvendra SomaniSELL600₹5.1 lakh
17 Aug 2026Harshit Kulin DesaiSELL1,700₹14.4 lakh
14 Aug 2026Raghvendra SomaniSELL250₹2.2 lakh
14 Aug 2026Vipin SharmaSELL48,706₹4.28 Cr
13 Aug 2026Rumit DugarSELL70,000₹0
13 Aug 2026Vipin SharmaSELL30,054₹2.68 Cr
13 Aug 2026Vipin SharmaSELL2,54,041₹22.57 Cr
13 Aug 2026SUDEEP NAGARSELL1,10,000₹0
12 Aug 2026Jayesh SarafSELL1,000₹8.72 lakh
12 Aug 2026Gaurav SinghSELL50,16,087₹0
12 Aug 2026Suket MurarkaSELL1,090₹9.4 lakh
12 Aug 2026Suket MurarkaSELL7,160₹63.22 lakh
10 Aug 2026Jayesh SarafSELL1,100₹9.15 lakh
06 Aug 2026Suket MurarkaSELL1,100₹9.41 lakh
06 Aug 2026Suket MurarkaSELL1,050₹9.03 lakh

Bulk/block deals

canonicalSymboldatebuy quantitybuyer countdeal strengthdeal types present
BLUESTONE2026-08-0527918043MEDIUMBULK
BLUESTONE2026-08-047886071WEAKBULK
BLUESTONE2026-07-318138431MEDIUMBULK
BLUESTONE2026-07-2924963203MEDIUMBULK
BLUESTONE2026-07-287843891WEAKBULK
BLUESTONE2026-07-2742662134WEAKBULK
BLUESTONE2026-07-2450218574WEAKBULK
BLUESTONE2026-07-2350721064WEAKBULK
BLUESTONE2026-07-2249437104WEAKBULK
BLUESTONE2026-07-2110165091WEAKBULK

News timeline

No related news.

Concalls & investor presentations

AI-generated
Concall transcriptPositive30 Oct 2026
View source filing →

Key takeaway: BlueStone Jewellery and Lifestyle Limited reported Q2 FY27 revenue of INR 738 crores, a 44% year-on-year increase, with EBITDA more than doubling. This marks the company's fourth consecutive profitable quarter on a standalone basis. Management highlighted strong customer growth, crossing 1 million customers, and emphasized the importance of design diversity and online engagement in driving sales. The company expanded to seven new Tier-2 and Tier-3 cities, leveraging its online-first approach to identify customer demand before physical store openings. Management discussed strategies to maintain growth despite potential stabilization in gold prices, emphasizing buyer growth and product affordability. Inventory productivity is expected to improve as older store cohorts mature, with no immediate concerns about inventory turns. The company also addressed customer behavior trends, noting a shift towards lightweight jewellery and omnichannel engagement. Management noted that while contribution margins declined slightly, this was offset by improvements in manufacturing productivity and cost optimization. The company is exploring new product lines, including handmade and Kundan jewellery, through flagship stores in key cities. The company's long-term revenue target of INR 12,000 crores by 2030 is supported by its focus on market share expansion, repeat customer engagement, and efficient capital allocation. The company also discussed its hedging policy and plans for refinancing higher-cost debt.

The document emphasizes strong revenue and EBITDA growth, customer expansion, and positive operational trends.

Sourced from an exchange-filed transcript, dated 30 Oct 2026. Summary is RedixFi-generated and distinct from investment advice.

Investor presentationPositive22 Oct 2026
View source filing →

Key takeaway: BlueStone Jewellery and Lifestyle Limited's investor presentation for Q2 and H1 FY27 highlights strong financial performance, with standalone revenue from operations reaching ₹14,713 million, a 46.3% YoY increase. Pre-Ind AS EBITDA (excluding inventory gains/losses) rose to ₹1,083 million, up 234.2% YoY, with a margin of 7.4%. The company reported a 43.9% YoY revenue growth in Q2 FY27, driven by robust operational leverage and improved margins. Key metrics include a 58.1% repeat revenue ratio, 379 stores across 146 cities, and a 32.9% EBITDA margin. The presentation emphasizes BlueStone's digital-first strategy, differentiated product design, and expansion into non-wedding occasion wear. The company also notes a significant reduction in ESOP costs, which is expected to improve bottom-line growth. Financials show a 108.8% YoY increase in reported EBITDA for H1 FY27, with adjusted PAT at ₹334 million. The balance sheet reflects increased borrowings and inventory levels, while cash flow from operations remains positive. The company maintains a strong market position with a 28-32% share in the omni-channel jewellery segment and plans to leverage technology and store expansion for continued growth.

The presentation highlights strong revenue growth, improved EBITDA margins, and strategic expansion, indicating a positive outlook on the company's performance and future prospects.

Sourced from an exchange-filed presentation, dated 22 Oct 2026. Summary is RedixFi-generated and distinct from investment advice.

Concall transcriptPositive28 Jul 2026
View source filing →

Key takeaway: BlueStone Jewellery and Lifestyle Limited reported a strong start to Q1 FY27, with revenues increasing by 49% year-on-year to INR 733 crores and pre-Ind AS EBITDA rising 135% to INR 55 crores, resulting in an operating margin of 7.5%. Management highlighted the importance of design and technology in the jewellery sector, noting that over 80% of sales originate online. The company emphasized its focus on the non-wedding segment, which is gaining traction. Same-store sales growth was reported at 39%, indicating strong performance across mature stores. Management acknowledged a temporary demand softening due to a gold import duty hike but noted a recovery in June and July. The repeat revenue contribution increased to 60%, while new customer additions decreased to around 40,000 per quarter. Management set a goal of achieving approximately 30% same-store sales growth over the next four years, alongside distribution growth to reach INR 12,000 crores in revenue.

Management emphasized strong growth and operational leverage in the business.

Sourced from an exchange-filed transcript, dated 28 Jul 2026. Summary is RedixFi-generated and distinct from investment advice.

Investor presentationPositive20 Jul 2026
View source filing →

Key takeaway: BlueStone Jewellery and Lifestyle Limited submitted an investor presentation to BSE and NSE, detailing its upcoming Result Conference Call scheduled for July 21, 2026. The presentation highlighted the company's position as India's second-largest digital-first omni-channel jewellery player, reporting a revenue CAGR of 38.9% from FY24 to FY26 and a significant increase in reported EBITDA. The company emphasized its strong market presence with over 352 stores across 139 cities and a repeat revenue ratio of 59.7% for Q1 FY27. Management noted a strategic focus on expanding product offerings, particularly in the men's and kids' segments, and leveraging advanced technology for a seamless customer experience. Financial highlights included a 49% year-over-year revenue increase to INR 7,332 million and a reported EBITDA margin of 15.0%. The document also included a disclaimer regarding investment risks and the nature of the presentation.

The presentation emphasized strong growth metrics and strategic initiatives.

Sourced from an exchange-filed presentation, dated 20 Jul 2026. Summary is RedixFi-generated and distinct from investment advice.

Investor presentationPositive04 Jun 2026
View source filing →

Key takeaway: BlueStone Jewellery and Lifestyle Limited submitted a corrigendum for its Investor Day 2026 presentation, correcting several data points. The share of affluent households in 2029 was amended from 50% to 40%+, the Average Order Value (AOV) for FY22 was updated from Rs 32k to Rs 27.9k, and a cash outflow was corrected to a cash inflow. Additionally, the revenue figure on a bar graph was rectified from Rs 22,342 Cr to Rs 2,342 Cr. The presentation highlighted the evolving consumer landscape in India, emphasizing the shift towards personal luxury and the importance of digital engagement. Management reported a significant growth trajectory, with a 47% revenue CAGR over three years and a 34% same-store sales growth in Q4 FY2026. The document outlined a strategic focus on technology integration and consumer experience as key drivers for future growth.

Management emphasized growth and strategic advancements in the presentation.

Sourced from an exchange-filed presentation, dated 04 Jun 2026. Summary is RedixFi-generated and distinct from investment advice.

Concall transcriptPositive29 Apr 2026
View source filing →

Key takeaway: BlueStone Jewellery and Lifestyle Limited held its Q4 FY26 earnings call on April 24, 2026, where management highlighted a milestone year as the first full financial year post-listing. CEO Gaurav Singh Kushwaha reported strong growth momentum, with a 49.1% year-on-year revenue increase, totaling INR 2,441 crores for the year. The company achieved a same-store sales growth of 34% in Q4, driven by a resilient consumer demand environment and an omnichannel retail model. Management noted the addition of 17 stores in Q4, bringing the total to 340 across 134 cities. CFO Rumit Dugar discussed the impact of rising gold prices on inventory and margins, while Chief Merchandising Officer Vipin Sharma emphasized a focus on design-led products and expanding offerings to men and children. The call concluded with a Q&A session addressing various operational and financial queries.

Management emphasized strong growth and operational performance during the earnings call.

Sourced from an exchange-filed transcript, dated 29 Apr 2026. Summary is RedixFi-generated and distinct from investment advice.

Investor presentationPositive23 Apr 2026
View source filing →

Key takeaway: BlueStone Jewellery and Lifestyle Limited submitted an investor presentation detailing its financial performance and business strategy. The presentation highlighted that BlueStone is India's second-largest digital-first omni-channel jewellery player, with a reported revenue growth of 49% year-over-year for Q4 FY26, reaching INR 6,877 million. The company achieved a significant EBITDA increase of 361% year-over-year, with a margin of 18.7%. Management reported a store count of 340 as of March 31, 2026, with a 34% same-store sales growth for the quarter. The presentation emphasized the company's focus on design-led offerings and a customer-centric approach, which has resulted in a repeat revenue ratio of 55.9%. Additionally, BlueStone aims to expand its product offerings and enhance its technological capabilities to drive future growth. The document also included a disclaimer regarding investment risks and the nature of the information provided.

Management emphasized strong growth metrics and strategic initiatives.

Sourced from an exchange-filed presentation, dated 23 Apr 2026. Summary is RedixFi-generated and distinct from investment advice.

AI Summary of Annual Report

AI-generated
FY2025-26314 pages

The annual report of BlueStone Jewellery and Lifestyle Limited outlines the company's strategic focus on design innovation, omnichannel retailing, and technology integration. The report highlights the company's transition from a digital-first platform to an integrated online-offline ecosystem, emphasizing its in-house design team and frequent trend-aligned collections. It also discusses the evolving Indian jewellery market, driven by changing consumer preferences towards daily wear and occasion-based designs, supported by government policies and formalization initiatives. The company's competitive advantage lies in its omnichannel model, which combines digital discovery with physical store experiences, along with its vertically integrated operations that enable faster design-to-shelf turnaround times.

  • Emphasis on design innovation and trend-aligned collections driven by an in-house design team.
  • Transition to an omnichannel model integrating digital discovery with physical store experiences.
  • Vertically integrated operations enabling faster design-to-shelf turnaround times and lean inventory management.
  • Focus on expanding presence across Tier-I, Tier-II, and Tier-III cities with healthy unit economics.
  • Strategic alignment with evolving consumer preferences towards daily wear and occasion-based jewellery.

Key takeaway: BlueStone's competitive advantage stems from its design-first philosophy, omnichannel retailing model, and vertically integrated operations that enable rapid response to market trends and consumer preferences.

The following annual report excerpts provide qualitative strategic context. Do not treat any specific financial figures in these excerpts as authoritative — they may be incorrectly labeled due to PDF table extraction limitations. For precise financial data, refer to the structured fundamentals data above.

Filed with NSE · 17 Aug 2026View source filing →

Governance disclosures

AI-generated

Needs attention

Default / Covenant Breach (1 item)

Items of these kinds are disclosed in the filings. This is a count of disclosed items. It is not a finding about the company and its cause has not been independently established.

Default / Covenant Breach

1 occurrence

Earlier (1-3 years ago)

Annual Report05 Sept 2025 (FY2024-25)· 2 passages
View source filing →

The company had instances of default in payment of principal/interest during the year ended 31 March 2024, including amounts not paid to lenders such as Stride Fintree Private Limited, Klub Works Private Limited, and Capsave Finance Private Limited, with reasons including processing delays and NACH presented after due dates.

Routine disclosures

Related-Party Transaction

2 occurrences

Recent (last 12 months)

Annual Report17 Aug 2026 (FY2025-26)
View source filing →

The company has disclosed related-party transactions involving remuneration paid to KMPs and directors, including sitting fees and ESOPs exercised by Mr. Rumit Dugar, Mr. Vipin Sharma, Mr. Sudeep Nagar, and others, as well as equity shares issued under rights and private placements to Mr. Gaurav Singh Kushwaha.

Earlier (1-3 years ago)

Annual Report05 Sept 2025 (FY2024-25)
View source filing →

The company has disclosed related party transactions involving relatives of directors and KMPs, including remuneration, sitting fees, ESOPs, equity shares, and sales of products with individuals such as Mr. Gaurav Singh Kushwaha, Mr. Vikram Gupta, and others.

Management & Board Governance

2 occurrences

Recent (last 12 months)

Annual Report17 Aug 2026 (FY2025-26)
View source filing →

Mr. Paras Shah, the Company Secretary, has resigned as Compliance Officer effective June 30, 2026.

Earlier (1-3 years ago)

Annual Report05 Sept 2025 (FY2024-25)
View source filing →

Ms. Jasmeet Kaur Saluja resigned as Company Secretary with effect from April 30, 2025. Mr. Paras Shah was appointed as Company Secretary with effect from July 15, 2025.

Promoter Share Pledge

1 occurrence

Recent (last 12 months)

Structured Filing Data (NSE Pledge Disclosure)18 Jul 2026

7.29% of promoter holding pledged (quarter 2026-Q3 as of 2026-07-18).

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